What The Bieb wants, he gets.
Three years ago, Justin Bieber texted West Coast Customs founder and CEO Ryan Friedlinghaus a video of a futuristic Rolls-Royce prototype and asked if they could get the said car. It wasn’t for sale, but the store offered to build something similar. Now, the Canadian singer-songwriter has finally gotten the one-off delivery, and it seems he’s downright euphoric with the store’s work.
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In a new video shared by the Los Angeles customizer, the pop star is captured getting to know his custom four-wheeler for the first time. He quickly falls to his knees and seems to start crying (approximately 10:15 inches) before exclaiming “I can’t believe it.”
That reaction is totally understandable given the arduous road to fruition of the project. The Custom Rolls is truly inspired by the brand’s Vision Next 100 concept, nicknamed 103EX for short, which debuted in 2016. At nearly 20 feet long and 5 feet tall, the 103EX was RR’s answer to the future of mobility. and toured the world for four years before finding a permanent home at England’s Goodwood Festival of Speed.
Since the 103EX cannot be driven on the roads, Friedlinghaus and his team used a Rolls-Royce Wraith as the basis for the “Yummy” singer’s journey and imparted some futuristic style points to reflect the muse. The most notable of these are the wheel covers that hide the tires and make the coupe appear to float above the road. The Wraith was also treated with a new, more detailed front end and resculpted fenders.
To accomplish all of this, the team scanned the exterior of the Wraith and then used a 3-D modeler to create custom molds for the new body kit. They then tested the fit of the parts and modified them as needed to make sure the fit was perfect. This long and complex process looks more like a classic body than a standard body kit installation.
The singer’s sleek, spaceship-like speedster is finished in two-tone shiny silver and matte gray. It is also equipped with hidden light bars along the lower edge of the body that look particularly striking in the dark.
Inside, West Coast Customs mirrored the exterior with two-tone leather upholstery and outfitted a professionally tuned audio setup in the trunk, which Friedlinghaus says “is nothing you’d expect to hear in a car.”
In fact, this custom Rolls has all the correct notes.
Check out more photos below:
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