Walmart crushes Target critically


Walmart is overtaking Target


  • Walmart
    has an advantage over the objective
  • The retailer is outperforming Target in three key ways:
    convenience, digital capabilities and value.

Walmart and Target will come face to face in the digital war
against Amazon, and so far Walmart has the advantage, according to
to Cowen & Company badysts.

 Walmart grocery Walmart

Walmart e-commerce sales increased more than 50% in the majority
recent quarter, compared to the 24% growth for

In a research note, Cowen executive director Oliver Chen
Walmart is overtaking Target in three keys

1. Comfort

The Walmart scale gives you the advantage over Target in this
category, Chen wrote.

Walmart has more than 5,000 locations across the country, putting it
within 10 miles of 90% of the US population. UU

The retailer is using its stores to shop online more
convenient through services like in-store pickup throughout your
locations for online ordering, grocery collection on the sidewalk to more
of 1,100 locations, and collection discounts for online orders.

Target, meanwhile, offers in-store pick-up at only 1,828

2. Digital capabilities

Walmart has more than 70 million products on its website, free
Two-day delivery for orders over $ 35, and an "easy reordering"
feature that allows customers to track recent purchases in stores
and online.

It also has the advantage of owning and other recent ones
clothing purchases including ModCloth, Bonobos, MooseJaw, and
Shoebuy, says Chen.

3. Perception of customer value

Walmart looks like a better value than Target.

"According to Cowen's Consumer Tracker badysis, satisfaction
with prices at Walmart has improved by five in the past
seven periods, including the record of the highest score in the
most recent period (80.1%) since we began to track the data in
December 2012, "Chen wrote." Meanwhile, at Target, satisfaction
with prices has decreased in six of the seven periods, including
six consecutive periods ".

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