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Using the Digital Space to Promote Health

With countless people succumbing to the woes of diseases like cancer, diabetes and hypertension, there are many others who are looking for alternatives. One of the most important things to remember is that nutrition can be such a vital component of health. If you are somebody who longs to promote a health message that has worked for you, it’s a great idea to merge your passion for health with the effectiveness of the digital space. Using digital tools, you can reach hundreds, thousands or millions of people. There really is no cap or glass ceiling to worry about. The key is to become intentional about sharing your message and strategic in the way you do it. Though it can seem overwhelming and intimidating at times, the digital world is an excellent arena for you to promote a message that’s effective and long-lasting. Besides, if you ever feel fearful or vulnerable about putting your information into the world, consider all of the people you’ll be able to help as a result of your efforts. There are so many different components you’ll want to consider when you’re moving forward in your digital health campaign. 

A Defined Message 

It’s really important to make sure that you fine-tune your messaging. Whether you’re preparing to do an interview or you’re writing the information for your bio that’s displayed on social media, make sure there is clarity among all platforms. Create a website that communicates the vision you have. Also, make sure that things are taken care of from a digital perspective. You might want to have a website developer within an arm’s reach. If something ever happens to your website and you get hacked, you want to make sure that you have somebody who’s capable of getting you back on track with different elements like Big Commerce enterprise and back-up data. 

On a consistent basis, practice your elevator pitch. If you run into somebody and they asked you what you do, you should be able to easily recite your answer in a way that captivates and makes them want to find out more. Know your facts and your statistics. People will challenge you on different elements of your message when it doesn’t align with their comfortability factor. For example, if you’re telling people that sugar is bad for them, it can’t just end there. You have to bring up statistics and facts to support that statement. So many people love putting sugar in their coffee in the morning. They love enjoying desserts. They really love wine and liquor. So, they’re going to challenge anyone who comes against something they really enjoy. However, when you can provide statistics, facts and healthy alternatives, this will make you more palatable and appealing to the masses. 

Tutorials 

If you’re using fitness as a major component within your messaging, consider doing tutorials on sites like Instagram and YouTube. People are always looking for simple ways to incorporate fitness into their everyday lives. When you can show them clear tutorials, this will help them get the visuals they need to move forward. Additionally, if you are great with cooking healthy meals, you might want to consider a cooking show on a site like YouTube. You can easily produce content that’s succinct and purposeful. When you’re able to produce these types of visuals on a consistent basis, it’s also wise to use keywords that will allow your content to float to the top of search engines. The more authentic and consistent you are with your branding, the more people will respect that. As a result, they’ll want to absorb the information and share it with their friends. 

Podcasts & Audiobooks 

While there are tons of people who still love reading books, it’s also important to recognize the popularity of audiobooks and podcasts. There are many people who are really enjoying simple ways to consume information and multitask. This means that people would love to listen to an audiobook while they’re cooking dinner. If you can create an awesome podcast that someone can listen to during their commute home, you’re more likely to create a stronger relationship with your consumer. In order to create a podcast, you really don’t need a lot of tools to make it happen. If you have a phone, you can create a podcast. You can download an app that allows you to record your voice. You can use another app to edit your recording to make it sound more professional. Then, you can produce consistent information on a regular basis. It’s also a great idea to align yourself with brands that promote similar messages. When you’re able to collaborate and strengthen the community, you’ll be able to push the message even further. All of these elements might seem like a lot, but once you get into an effective rhythm, you’ll be able to gain the traction you desire. Before long, you’ll be able to enjoy the testimonials of those who followed your advice and turned their health around