University sports: Texas, Texas Tech surpass $ 20 million in media rights revenue, according to documents



Texas and Texas Tech reported a first financial during the 2017-18 school year.

The two Big 12 programs in the state exceeded $ 20 in media rights revenue, according to the annual presentation of each NCAA school.

The documents obtained through open records showed a small bump for each program. Tech reported $ 21.1 million in media rights, while Texas earned $ 20.7 million. Each school reported less than $ 17.6 million during the previous year.

The Longhorns earned $ 18.5 million in football television revenue, while the Red Raiders collected $ 15.4 million.

Technology made the difference with their men's basketball program. Under first-year coach Chris Beard, the university received $ 5.7 million in media obligations while Texas collected $ 1.6 million.

The growth is partially attributed to the way in which the Big 12 television contracts are structured. Conference officials have previously acknowledged that the agreements increase in revenue as they are executed until 2024-25.

But the return of the Big 12 football championship game also played a factor in the rise in media dollars. The game reinstated during the 2017-18 school year generated $ 30 million in revenue, said Commissioner Bob Bowlsby during last spring's Irving meetings.

Texas A & M, a member of the SEC, ran all public universities in the state with $ 31.1 million in media rights revenue, an increase of $ 2.7 million compared to the previous school year.

Twitter: @Ben_Baby

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