Google and Amazon are not so good with each other at this time.
A coup de grace between the two technology giants has just reached a new level, with Google announcing on Wednesday that it is restricting YouTube's access to Amazon products, since Amazon does not sell Google products.
Both companies sell rival television transmission devices and voice activated speakers, and one of the best-selling features of their Echo Show, which is equipped with a screen, is the ability to watch YouTube videos.
"We have been trying to reach an agreement with Amazon for consumers to access the products and services of others, but Amazon does not transmit Google products such as Chromecast and Google Home, does not make Prime Video available to users. of Google Cast, and last month stopped selling some of the latest Nest products, "said a Google release." Given this lack of reciprocity, we no longer support YouTube on Echo Show and FireTV. solve these problems soon. "
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So, for now, Echo Show of Amazon and its Fire TV can only access YouTube through its existing website, not through the application.
"Google is setting a disappointing precedent by selectively blocking the customer's access to an open website," Amazon said in a statement. "We hope to resolve this with Google as soon as possible."
Amazon users have been greeted with a message informing them that they will not be able to access YouTube on their devices, effective January 1, 2018.
While both companies have said that ho To reach a As soon as possible, customers are the losers, according to Patrick Moorhead, principal analyst at Moor Insights & Strategy.
"This is a big problem for consumers, and I think it shows the problem with such a concentration of power with Google and Amazon," said Moorhead. "The problem here is simple: Consumers bought Amazon devices with the belief that they could watch YouTube, but they can not."
Amazon controls 70 percent of the voice activated speaker sector, according to an eMarketer report.