Mark, are you a big, fat copy cat?
During Wednesday’s congressional hearing with Big Tech’s CEO over possible violations of antitrust law, Facebook CEO Mark Zuckerberg took a grilling at his company’s search-and-destroy business strategy.
Washington rape. Pramila Jaipal read a variety of damaging email exchanges between Zuckerberg, Facebook COO Sheryl Sandberg and other top brass, clearly stating a strategy to sell the company’s products and neutralize competition by copying rivals.
“Do you imitate your competitors?” Jaipal asked.
“We’ve definitely adapted the features that others have led, as have others with copy and customized features,” Zuckerberg said.
If you remember, Facebook-owned Instagram cloned Snapchat’s “Stories” feature. After this, the users of Snapchat were surrounded shortly after.
Speaking of Instagram, Jaipal also wanted to know if Zuckerberg ever planned to copy a competitor’s product, and as an incentive to sell a potential product for a competitor’s own version of Facebook over a competitor’s head. Kept in
“Has Facebook ever threatened to clone another company’s products while trying to acquire that company?” Jaipal asked.
“Not that I remember,” Mark replied. To which Jaipal said: “I would like to remind you that you are under oath.”
See full spicy posture above.