Kim Kardashian West‘s BFF Jonathan Cheban is taking his love for meals a step additional.
Cheban, 43, is legally altering his title to “Foodgōd” — the model he’s constructed through the years with a food-filled web site and social media, PEOPLE confirms.
“People are constantly screaming Foodgōd as he walks down the street and showing up to restaurants while he is there, following his eating adventures,” a rep for the star tells PEOPLE. “It has become cult like.”
Page Six first reported the information, and Cheban revealed to the location that Kardashian West’s husband, Kanye, initially graced him with the moniker.
The Keeping Up with the Kardashians star additionally confirmed the information on his Twitter account and Insta Story, sharing articles in regards to the name-change.
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Although he’s most noteworthy for his standing as Kardashian West’s greatest bud, Cheban boasts a legion of loyal Snapchat followers who comply with his jet-setting way of life as he works to construct his model as a culinary authority.
“I definitely want to be like a Guy Fieri or Anthony Bourdain for the young and hot. That would be amaaazing,” he informed PEOPLE final yr.
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That similar yr, he additionally launched Prepped Delivery, a recent pre-prepared meal supply service.
“People were always asking me about where to go and what to eat,” Cheban informed PEOPLE of his frequent posts on the distinctive dishes he samples all over the world. “No one eats at restaurants as much as I do. So I wanted to do something gourmet, but accessible for everyone.”