# Google the largest digital advertising provider on the Internet, has announced that from June 2018 it will change its advertising policy for certain financial services, including the #criptovalute . The new restriction will be applied, in addition to advertising space on the platforms controlled by Google, as Youtube, Gmail, Android, to all websites that buy promotional banners on Google.
Google as Facebook  The decision of the Californian company comes after the statements of Facebook in January, of wanting to ban all cryptocurrency ads in order to stop deceptive and misleading promotions.
Together, Google and Facebook, represent the majority of advertising revenue produced on the Internet.
The short announcement on the Google advertising policy page does not specify the reason for this choice. The company stated that the ban also applies to cryptocurrency contents, such as: initial money offerings, cryptocurrency exchanges, cryptocurrency portfolios and advice on the trade in cryptocurrency.
The oscillation in the value of virtual currencies  The surge in the value of some cryptocurrencies such as # bitcoin Ethereum, Ripple has caused a large number of scammers to use deceptive online advertisements to get around a lot of people. In fact, the publicity of the cryptocurrency exploded at the end of last year just when prices have skyrocketed.
A year ago, for example, a Bitcoinwas worth $ 1,000, in mid-December it had flown to almost 20,000, then at the beginning of 2018 it fell to just over 6,000 and today wobbles just over $ 9,000.  In recent months, US regulatory authorities have stated that many of the offers of virtual currencies were probably illegal. This pushed the prices of most currencies down and eased the advertising market.
It is not the first time that Google decides to ban advertising
The limitations imposed by Google on advertising cryptocurrencies is similar to other restriction policies that the company has used in the past on other forms of advertising, such as the promotion of counterfeit goods or sexually explicit content.
By the end of the year, Facebook should also activate the elimination plan for all advertising space that promote cryptocurrencies.