iPhone sales steady while global smartphone sales tank 20% in Q2


People buying new Apple iPhone 7 and iPhone 7 Plus phones

Sergey Fadeichev | TASS | Getty Images

According to a Gartner report published on Tuesday, global smartphone sales fell 20.4% to 295 million units in the second quarter of 2020. Apple iPhone sales managed to remain relatively flat while other manufacturers, such as Samsung, saw double-digit declines from year to year.

According to Gartner, Samsung sales declined 27.1% year-on-year. Huawei’s smartphone sales declined 6.8%. According to the report, two other Chinese brands, Xiaomi and Oppo, saw declines of 21.5% and 15.9% respectively.

“Travel restrictions, retail closures and more discretionary spending on non-legitimate products during the epidemic led to a decline in smartphone sales for the second consecutive quarter this year,” said Anshul Gupta, Senior Research Director, Gartner.

According to Gartner, Apple’s sales declined by .4% year-on-year.

Annette Zimmerman, vice president of research at Gartner, said, “The improved business environment in China helped Apple achieve growth in the country. In addition, the introduction of the new iPhone SE encouraged older phone users to upgrade their smartphones. . ”

The iPhone SE has been particularly favored in 2020 as it offers the same high-end processor as the iPhone 11 but starts at $ 399.

Subscribe to CNBC on YouTube.

    .

Leave a Reply

Your email address will not be published.