Demi Lovato apologizes after facing backlash for criticizing frozen yogurt shop’s sugar-free offerings


Demi Lovato found herself in a bit of an icy situation.

The “Sorry Not Sorry” singer received a lot of criticism Sunday after she admonished local Los Angeles-area frozen yogurt shop, The Bigg Chill, for its abundance of sugar-free options, and wrote to her over 100 million Instagram followers that the popular small business was giving in to “diet culture.”

Fast forward to Monday, Lovato, 28, addressed the backlash she received for comments she shared publicly from her exchange with the frozen yogurt shop.

While discussing the incident on Instagram Live, Lovato once again opened up about her struggles with eating disorders and told her followers that her message was “misunderstood.”

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“I’m sorry I was wrong in the message. I’m sorry I disappointed some people,” he said.

Demi Lovato received a lot of criticism Sunday after she admonished local Los Angeles-area frozen yogurt shop The Bigg Chill for its abundance of sugar-free options.

Demi Lovato received a lot of criticism Sunday after she admonished local Los Angeles-area frozen yogurt shop, The Bigg Chill, for its abundance of sugar-free options.
(Christopher Polk / E! Entertainment / NBCU Photo Bank via Getty Images)

Elsewhere in the video, Lovato went on to say, “When I posted a message to this cold place, I originally wanted to make a point and wanted to mention brand behaviors or things that didn’t sit well with me. As someone dealing with an eating disorder and I’m recovering from an eating disorder, still today I have a hard time walking into a cold store, ordering yogurt and being happy with it and keeping it low. “

“I know it doesn’t seem like a big deal to a lot of people, but it is to me,” she continued, adding that while at the store, Lovato wasn’t fully aware that certain “diets” and “health foods” they were intended “for specific health needs”.

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“I didn’t know that,” he said. “Because it wasn’t clear, I definitely jumped to conclusions and probably shouldn’t have done it the way I did, but I’m willing to speak to this froyo store to help get the message correct.”

Lovato said Sunday that she “found it extremely difficult to order froyo from @thebiggchillofficial when you have to walk past tons of sugar-free cookies or other diet foods before you hit the counter.”

Demi Lovato apologized after

Demi Lovato apologized after “getting the message wrong.”
(Rich Fury / Getty Images for OBB Media)

In addition, he instructed the company to “do better, please” and called the yogurt shop “#dietculturevultures.”

The local establishment did not take Lovato’s criticism very well and responded to the singer.

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“We are not diet vultures,” The Bigg Chill wrote to Lovato in a direct message, which he shared publicly. “We have met all the needs of our customers for the past 36 years. We are sorry that you have found this offensive.”

On his own Instagram account, The Bigg Chill also wrote to Lovato and tagged her on social media.

“We have items for diabetics, celiacs, vegans, and of course we also have many indulgent items,” the frozen yogurt shop wrote.

But Lovato persisted with her complaints Sunday, as she had the company’s attention, and pressed that the sugar-free offerings were actually just one of her scruples with the business.

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“Not only that. Your service was terrible. So rude,” Lovato was enraged. “The whole experience was triggering and frightening. You can carry things for other people while taking care of another percentage of your customers who struggle DAILY just to set foot in your store.”

Lovato added: “You can find a way to provide a welcoming environment for all people with different needs. Including eating disorders, one of the deadliest mental illnesses, second only to opiums. [sic] overdose, “added Lovato, alluding to her drug overdose in 2018.” Don’t make excuses, just make it better. “

The Bigg Chill seemed to have had it with the “Dancing With the Devil” singer at the time when Lovato’s message was left on “read.”

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Many people on social media reacted to Lovato’s tirade by hitting the star. “Demi Lovato is terrible. She complains that a yogurt shop has sugar-free cookies. It should be the definition of pathetic.” wrote a person.

Added another critical: “Is Demi Lovato seriously complaining that a yogurt shop has sugar-free options?”

Lovato has been very outspoken about her struggles with eating disorders like bulimia and how to overcome drug use.

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She noted in a recent documentary, titled “Demi Lovato: Dancing with the Devil,” that she began competing in beauty pageants at a young age, distorting her relationship with food and beauty.

In the document, it was revealed that Lovato had a relapse of an eating disorder, which began during her “Tell Me You Love Me” tour in 2018 by exercising excessively and monitoring her food.

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While on tour, the people around her had to take regular drug tests and were allegedly instructed by Lovato’s former team to be “careful” about what and how they ate around them.

The Bigg Chill owner Cary Russell did not immediately respond to calls from Fox News seeking comment.

Fox News’ Jessica Napoli contributed to this report.



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