China Box Office: & # 39; Coco & # 39; makes a huge surge of the second weekend, earning $ 44M


8:22 PM PST 12/3/2017


Patrick Brzeski

The $ 75.6 million total of the blockbuster film represents an historic record for Pixar in China, and gushing word of mouth suggests more earnings to come.

Pixar Coco caught fire in China.

Driven by excellent word of mouth, family entertainment rose 141 percent in its second weekend, earning $ 43.8 million compared to $ 18.2 million in its first frame.

The film, co-directed by Lee Unkrich and Adrian Molina, has a rating of 9.2 / 10 on the Chinese review site Douban, and 9.6 / 10 on the leading mobile ticket sales service Maoyan, those are the highest scores of the year for a title imported from Hollywood. Next week will reveal if Coco is on track to become a national track phenomenon similar to Zootopia that similarly increased in its second frame and ultimately amounted to $ 235.5 million , the largest amount ever Animated import.

Either way, Cocoa's current $ 75.6 million total is already a solid win for Pixar. Historically, the legendary studio, known for its nuance and emotional caprice (perhaps something culturally specific), has seen its titles with a lower performance in China compared to the production of its rivals Illumination and DreamWorks Animation. Pixar's previous maximum profit was Finding Dory at $ 38 million, while Despicable Me 3 at Universal recorded $ 158.2 million.

Coco tells the story of Miguel, 12 years old (voiced by Anthony Gonzalez), who intends to become an accomplished musician as his idol, Ernesto de la Cruz (Benjamin Bratt). The problem is that his family has banned music for generations. Miguel suddenly finds himself in the magical Tierra de los Muertos, where he joins the cheat Hector (Gael García Bernal) with the hope of discovering the secret behind his family history.

Disney and Pixar will have a small family competition since the release of Paddington 2 from Britain on Friday, after which the Chinese market will not see a high-profile Western film release until 2018. [19659005] Warner Bros. & # 39; Justice Leagu e, meanwhile, is exceeding $ 100 million in the Middle Kingdom. The film fell to third place in its third weekend, adding $ 8.5 million for a total of $ 98.9 million in 17 days.

The superheroes of DC were led by Japanese anime Fireworks, should we see it from the side or from below?, which opened at $ 10.7 million. A romantic drama anime aimed at teenagers and young adults, the film was produced by the Tokyo-based animation studio Shaft Inc.

Further down the lists, Darkest Hour Gary Oldman's drama Winston Churchill Word War II, open at $ 2.2. million in sixth place behind two local comedies. The Oscar nominee was co-funded by Perfect World Pictures of China through a blackboard financing agreement in Universal.

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