Thanksgiving and morning-after, this year enjoy your freshly roasted turkey on the leftover bird on whole wheat bread because Black Friday will be virtually non-existent.
While the mad rush on Black Friday and the tradition of shopping have been fading in recent years amid changes in online shopping, the ongoing COVID-19 epidemic means waiting hours in line for 75% discounted TV to be available in just one 2020 The reality will not be stores will close on Thanksgiving and in-store Black Friday deals will be pushed online as consumers simply do not want to go out of fear of catching the deadly aerial virus.
In what will be a reality this year, however, Black Friday will begin online more than ever, with retail executives and other professionals interacting with Yahoo Finance. In addition, consumers should expect some Black Friday online deals that could possibly begin in early October as retailers expect money from cautious consumers ahead of the November presidential election. This discount will be further increased on retailers who are trying to bring whatever sales they can make during their most significant quarter after the dreaded year due to the epidemic.
“The big challenge with any kind of Black Friday offering is how are you going to manage the crowd,” Forrester retail analyst Sucharita Kodali told Yahoo Finance’s First Business. “Retailers – especially department stores – are going to do things like scheduling visits, reducing the number of people and spreading out, after days like Black Friday and Weekend. [deals] In the weeks before this they did as much as they could. “
Kodali said, “I hope that consumers will benefit at all. And the consumer is going to be able to get as many of these offers from the comfort of their home as it really is a push. It is online push and you have to have the item shipped or buy online and come to the curb and pick it up or drop it in your car. “
Signs are already emerging that this Black Friday will be very different.
Home Depot effectively canceled its traditional Black Friday this week. Instead, it will offer Black Friday discounts in early November and continue the deals in December.
And say goodbye to all these rage over the last five years in retail: stores open for business on Thanksgiving.
In the past, Walmart has opened its doors throughout the day of Thanksgiving. Best Buy has welcomed long lines of shoppers starting at 5 pm. Target has seen large crowds in its opening thanks. And Kohl’s has also opened on Thanksgiving.
All those retailers have announced that they will discontinue this thanksgiving.
The reality is that due to bankruptcy related to COVID-19, there will be fewer places to shop this Black Friday.
For the past few years, Jessie Penny has opened her stores on Thanksgiving to woo deal seekers. But the company has filed for bankruptcy since last Thanksgiving, and even though it will soon emerge with 650 stores – thanks to a Simon Property Group and Brookfield bailout – the number is down to 1,000 or so from last year. It is also not clear if the remaining 650 JC Penny stores will open this thanks to the epidemic.
Meanwhile, Macy’s is closing hundreds of stores. Brooks Brothers is closing stores this summer due to its bankruptcy. And the same goes for GNC, Lord and Taylor, Stein Mart, Men’s Warehouse and New York & Company.
Kmart was the king of Thanksgiving inauguration for many years – it opened its doors directly at 7 am for more than 20 years. This is not happening this year because Kmart is basically out of business after years of god-awful management.
Brian Sozzi Is an editor-at-large and co-anchor First trade In Yahoo Finance. Follow Sozzi on Twitter @BrianSozzi And on Linkedin.
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