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Guangzhou, China – According to data provided to CNBC, Chinese consumers have preferred Apple’s new iPhone 12 and iPhone 12 Pro.
Two devices in Apple’s new 5G flagship lineup became available for pre-order on October 16. 152,737 iPhone 12 units were pre-ordered in China as of 9:30 am Tuesday, data from the Chinese e-commerce site and authorized Apple reseller Fangoo showed.
Phenicile is also taking pre-orders for the iPhone 12 Mini and iPhone 12 Pro Max, even though they are not officially available until November.
Of all the pre-ordered iPhones, about 43% are iPhone 12 models and over 28% are iPhone 12 Pro models. Just under 19% are orders for the iPhone 12 Pro Max, and about 10% are orders for the iPhone 12 Mini, the smallest screen device in the lineup.
Phenicyl data comes after a new note from Ming-Chi Kuo, an analyst at FF International Securities, known for his accurate predictions on Apple products and sales.
Kuo reported that Apple sold up to 2 million iPhone 12 units in the first 24 hours, up from 800,000 units of the iPhone 11. He also said that the iPhone 12 Pro sold better than expected and China represented 35% to 45% of that model demand.
Indeed, on Apple’s official China website, the iPhone 12 Pro had a delivery time of three to four weeks, more than two to three weeks for the base iPhone 12 model. Delivery times for devices can often indicate which models are most popular.
Kuo also predicted that the iPhone 12 Mini would not sell well in China due to its smaller screen, in a market where larger displays are more popular. On Phenicyl, the iPhone 12 Mini has at least pre-orders.
The latest figures will be encouraging for Apple which values the Chinese market to the company but there are also high expectations that the iPhone 12 range will be an upgrade “Super Cycle”.
Apple’s iPhone 12 pre-orders the iPhone 12 Pro at 64GB Blue with 128GB Pacific Blue variants up to 11% at 20% phenolic. These are the two most popular models.
Giants from Cupertino, California have been quite aggressive on pricing. The iPhone 12 Pro is cheaper than the initial price of last year’s iPhone 11 when released in China.
IDC research manager Will Wong told CNBC, “Consumers are looking for the best deal even before the epidemic. And both the iPhone 12 and 12 Pro models can offer them a favorable price and screen size experience.”
“The iPhone 12 allows consumers to get the first 5G iPhone with acceptable prices and specs, while the iPhone 12 Pro can offer consumers a ‘Pro’ experience with more affordable prices.”