According to the patent, Instagram may charge for linking on Instagram


Influencers, brace yourself: Instagram may consider charging for adding links to photo captions, a patent application suggests. Mike Murphy discovered it as part of a weekly roundup of (attractive!) Tech patents Make a contract.

The patent application, which the Instagram parent company Facebook first submitted back in 2016, when the user adds a URL to a caption, displays whether the user wants to pay $ 2 to get the link live .

The patent application (titled “Linking Payment Links to Media Captions in a Social Networking System”) describes how the system will work: “If the online system detects the text content of the caption, identify an address A string of link text is included, prompting the user posting the online system to pay a fee in exchange for creating the link. “

This, of course, has been one of the biggest complaints about Instagram: if you want to include a story, product, or anything in your post, you can’t add a URL to the photo’s caption. Most people go to the “Link in Bio” route, and verified insta users can add links to stories. The question here would be whether Instagram influencers, brands and other users would be willing to pay per-link charges. But it seems that if it comes into effect, Instagram has no brains to generate revenue.

However, as with any patent, it is important to note that companies all the time apply for patents for products and services that never come, so it is not going to tell whether or when this feature actually happens Can. Maybe don’t splurge on that new selfie stick yet.

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